FAQ's Online Marketing Partnership offers a results-driven model with a fixed monthly cost and performance-based incentives, ensuring mutual growth through optimized marketing efforts.
Online Marketing Partnership
@FAQ, we believe in a collaborative approach to online marketing success. That's why we offer an Online Marketing Partnership on "Base + Comms" a remuneration model designed to fuel your growth alongside ours.
Think of it as a fixed monthly investment with built-in performance incentives. You'll have the security of a predictable base cost, covering our core services like website management, social media engagement, and email marketing campaigns.
On top of that, we're invested in your success. The more sales we generate through our online marketing efforts, the more commissions we earn. This incentivizes us to go above and beyond, constantly optimizing your campaigns for maximum impact.
It's a win-win! You get a dedicated online marketing team working tirelessly for your growth, with a clear cost structure. We get rewarded for delivering results that drive sales for your business.
This performance-driven partnership is why an Online Marketing Partnership is the perfect choice for businesses seeking a results-oriented marketing strategy.
Base cost + commission
Here's the deal with "base cost + commission" remuneration: it combines a guaranteed income (base salary) with performance-based rewards (commission).
Think of it like this: traditionally, salespeople earn commissions on each sale they close. But with "base cost + commission," they also receive a minimum monthly salary, providing a safety net. This structure is a favourite for a reason - it creates a balanced partnership between you and us.
On your end (the company), you invest in our success with the base salary, ensuring we have a steady income regardless of sales performance. On our end (the salesperson), we're motivated to go the extra mile because of the exciting commission potential!
It's a true win-win: security for us and a performance-driven sales force for you. That's why "base cost + commission" is such a popular choice!
Ready to Grow Your Business Online? Here's What You Need!
@FAQ, we understand that diving into online marketing can seem overwhelming. That's why we've simplified the requirements to join our Online Marketing Partnership, making it easy for businesses to get started!
Here's a quick overview of what we need to get your online sales soaring:
- Established & Legal: To ensure a smooth partnership, we need to work with businesses that are registered and operating with a fixed address.
- Company Identity: Having a basic company profile and logo helps establish your brand credibility online.
- Products Ready to Sell: We'll promote products that are already established, can be purchased online, and can be shipped within South Africa.
- Product Information: Clear product names, descriptions and pricing are crucial for attracting customers.
- Visual Appeal: High-quality product photos or videos showcase your offerings in the best light.
- Inventory Management: Knowing product dimensions and having a minimum stock level dedicated to online orders ensures a smooth customer experience.
- Pricing Strategy: Having fixed cost prices helps us calculate potential profit and return on investment (ROI).
- Customer Focus: We recommend having a warranty and return policy in place to build trust with your customers.
- Promotional Power: Product pricing structures that allow for discounts (like first-time buyer offers), wholesale or volume order discounts or affiliate marketing partnerships can boost sales.
Don't Worry About Being New to Online Marketing!
Unlike other agencies, our program helps you leverage the power of online marketing without the hassle.
Startups - Sorry we do not partner with startups, you need to comply with the application requirements and have products in production & a proven sales history.
You do YOU, we do the WEB
Unveiling Your Online Powerhouse: What We Do!
@FAQ, we're more than just marketing experts – we're your online partner! Here's how our Online Marketing Partnership empowers your business:
Building Your Online Home:
- Website Setup: Whether you're starting fresh or revamping an existing site, we'll take care of everything. We use user-friendly platforms like WordPress and WooCommerce to create a beautiful and functional online store.
- Essential Tools: Think of us as your online tech crew! We'll set up essential tools like email marketing (Fluent CRM), contact forms (Fluent Forms), customer support (FluentSupport), and affiliate marketing tools (Yith Affiliates) to help you connect and grow your customer base.
Your Always-On Marketing Team:
- Hosting: Consider us your online landlord! We'll provide reliable hosting to ensure your website is always accessible to customers.
- Keeping it Fresh: We don't like outdated information! We'll handle website and plugin updates to ensure your online store runs smoothly and securely.
Content is King:
We believe in empowering YOU to be the king (or queen) of your content. We'll provide the tools and expertise to showcase your amazing products in the best light possible. Here's how it works:
- Product Basics: Give us a rundown of what makes your products special. What are the key features and benefits? How do they solve customer problems or improve lives?
- Perfect Pairings: Do certain products complement each other beautifully? Let us know about popular bundles or frequently bought-together combinations.
- Choices Galore: Offer variations and options for your products? We'll highlight them to cater to diverse customer needs.
- The "Why" Behind the Buy: What makes your products stand out from the competition? Unique features, superior quality, or innovative design? We'll shout it from the rooftops (well, the internet)!
- Unleash the Specs: Provide any technical details, size requirements, or compatibility information that potential customers might need to know.
- Communication Channels: We'll create engaging profiles on platforms like Facebook, Instagram, YouTube (if you have product videos), and even manage optional channels like Whatsapp and Telegram groups.
Your Dedicated Sales Force:
- Repeat Business Magic: We'll work hard to bring past customers back for more. This includes targeted campaigns to incentivize repeat purchases.
- Driving Traffic: We'll craft engaging content and promotions that we'll strategically distribute through newsletters and social media to attract new customers to your website.
- Building Trust & Sales: We believe in the power of excellent customer service. Our friendly and helpful team will handle inquiries via Whatsapp, social media, and your website and forward the questions to you, get the answers back to the customer & publish the answer in a FAQ, building trust that translates into sales.
Think of it this way: We'll handle the technical setup, create engaging content, drive traffic to your website, and provide exceptional customer service – all so you can focus on what you do best: running your amazing business!
Transparent Pricing: How Much Does the Online Marketing Partnership Cost?
We believe in clear and upfront pricing. Our Online Marketing Partnership is designed to be easy to understand. Here’s the breakdown:
A Predictable Base Cost + Optional Content Gathering Costs + Performance-Based Commissions
Predictable Base Cost:
- We offer a fixed monthly fee that covers our core services such as website management, social media engagement, and email marketing campaigns and hosting. This ensures you have a clear budget for your online marketing efforts.
- Please note: You provide the basic company and product information for your business. If you have the content, prices and photos of products to be listed ready for publication, loading the content is covered by your base cost.
Optional Content Gathering Costs:
For businesses reselling products and lacking the resources to collect the necessary information, you can outsource this service to us. If you provide us with a list of products and their selling prices, along with content sources (websites or documents), we can estimate any additional costs associated with content gathering. Depending on your needs and supplier agreements, we can:
- Copy and paste existing content and images (subject to copyright restrictions), or
- Rewrite and rework visuals to seamlessly match your brand identity for a consistent customer experience and protect you from copywrite and trademark problems.
- These content-related costs will be quoted before loading or can be included in a recurring maintenance retainer.
Performance-Based Commissions:
The "Comms" part of the program involves a commission fee based on 5% of your NET SALES generated through our online marketing efforts.
Understanding NET SALES:
- Gross Sales: The initial sale price of a product.
- Returns: Any returned products are deducted.
- Coupons: Discounts applied to the sale price are subtracted.
- NET SALES is the amount remaining after accounting for these factors.
Why Commissions?
We succeed when you succeed. By basing a portion of our fee on your sales, you can be confident that we are always working hard to drive sales and grow your business.
Ready to Talk Numbers?
We would love to discuss your specific needs and provide a personalized quote for our "Base + Comms Online Marketing" program. We are confident it will be a cost-effective way to achieve your online marketing goals.
Options available
Option 1 - Start from Scratch: 12-month retainer: From R2000 pm + 5% of Net Sales on the website.
Option 2 - Excising WordPress website: Quote to apply & convert pages to WPAstra template & Beaver Builder, followed by a 12-month retainer: From R2000 pm + 5% of Net Sales on the website.
Option 3 - Any other website: Quote based on the number of pages indexed by Google to convert the current site to a WordPress site, with WPAstra template & Beaver Builder, followed by a 12-month retainer: From R2000 pm + 5% of Net Sales on the website.
Online Marketing Program Terms & Conditions
Before starting your application, please make sure that you are willing to comply with our T&C's:
- All information provided is accurate.
- The information is provided to FAQ in the process of applying for the Online Marketing Partnership. FAQ confirms that the information provided will not be shared with any person outside of the FAQ staff.
- The application is subject to further investigation by FAQ staff, and only if the application is approved will my company be able to join the Online Marketing Partnership.
- Program costs and deliverables will be subject to the FAQ Terms & Conditions, and if approved, the contract will be binding for 12 months. Should the contract be terminated by the client, the remainder of the 12-month contract will be paid out as a termination fee with one calendar month's notice.
- In using the website, your appointed store managers will have WooCommerce Shop Manager access limited to and be responsible for order and stock level management.
- Where orders are paid by EFT your appointed store managers will update the payment status of EFT orders online within 48 hours of the client placing the order and update courier tracking codes if delivery is by courier.
- No backend, FTP, or CPanel access will be provided.
- Should I leave the program, I will be provided with the site design, content, products, and sales data linked to a vanilla WordPress & WooCommerce install. No additional plugins and configuration, as completed by FAQ, will be provided.
- The first R40 000pm of NET SALES will be excluded from commission.
Information to collect in order to apply for the Online Marketing Partnership
- Link to an online company profile or PDF file to upload (PDF, max 10Mb)
- Facebook profile link (if you have)
- Instagram profile link (if you have)
- Linked-in Profile link (if you have)
- Newsletter subscription links
- Whatsapp group links
- Telegram group links
Online Marketing Partnership Application Form
Before we embark on a successful marketing journey together, we need to understand your business, goals, and unique challenges. To help us evaluate if your company is the right fit for our partnership, we've designed a simple yet insightful conversation-style form. This approach allows us to gather key details about your business, ensuring a tailored strategy that drives results.
Just complete the next question and click on "Continue" or "OK" or just "Enter" to go to the next question. If you see a * behind the question you are required to answer, all other questions can "SKIP" if you do not have an answer, but keep in mind the more information we have, the quicker we can decide if we would like to partner with you.
